Help Mid-Market Customers Drive the Technology Changes Needed to be Successful

Dell EMC has the latest innovative solutions from end-user to infrastructure, plus strategic guidance and expert execution that make it easy for mid-size organizations to adopt transformative technologies to grow and compete.

What defines a Mid-Market Business?

  • IT is small with widely varying levels of experience.
  • Technology is critical, from ‘commercial’ systems to infrastructure.
  • Each IT decision is a big one, requiring assurance and support.
  • The end goal for IT is efficiency; simplify, automate and speed-up to meet business goals.

Mid-Market IT Needs?

  • Easy to install and maintain
  • Flexible and scalable to adjust as needed
  • Comprehensive products and support


The DellEMC Solution for Mid-Market

Product Portfolio: broadest range from end-user to infrastructure, to help adopt transformative technology that MMs need for speed and agility


Security Portfolio: a full range that scales to business needs, working together to protect data, prevent threats and assure business continuity


Services Portfolio: best-in-class services to extend their IT teams, from refreshing PCs or modernizing infrastructure.


Benefit to Your Business

Mid-Market businesses have limited bandwidth to manage multiple vendors and solutions. Partnering with Dell EMC enables you to:

  • offer the solutions they need to achieve their goals and build long-term loyal relationships
  • achieve higher sales and margins by selling a broad range of products and solutions
  • boost profitability by offering a wide range of services


Find campaign assets to support you in planning and creating your own marketing activity, targeting these growing businesses on the Digital Marketing Platform.