With flu season upon us, I thought it would be wise to do a little research to protect myself and stay healthy this fall and winter. So, I did what most of us do – I looked up information online. Now, I’ve been warned about self-diagnosis websites before…  You go to the site and next thing you know, you have every disease, condition, and syndrome known to man, but I figured I’d give it a try anyway. I needed to know what to expect.


I went to WebMD, narrowed down the millions of topics, and did some reading about the flu. I spent the next half hour browsing the dozen or so articles about it, and then it hit me. Why can’t IT be this simple? All I did was type in a topic and some symptoms and this website instantly gave me a diagnosis, background information and articles, treatment recommendations, and even doctor referrals. The user experience was great.


Well, now IT can be that simple with the Mid Market Opportunity Advisor tool. Think of it as the WebMD of technology. All you have to do is answer a couple of short diagnostic questions about your patients’ customers’ challenges, and that’s it! The behind-the-scenes algorithm goes to work to narrow down the entire EMC product portfolio and write a prescription recommendation for the case. You can then access videos and demos about your specific solution, and customize the reusable template to build your proposal. It’s really that simple! In fact, when I shared the beta-version with a partner during a meeting, he told me he’s “been waiting a long time for something like this. It’s idiot-proof!” and it’s only gotten better since then.




I know you’re going to love it too, but don’t just take my word for it – test it out for yourself. After you try it, leave me a comment below and tell me what you think. I’m interested to hear if your first instinct and the tool point you to the same solution, or if it recommended something you never thought of or perhaps never heard of! You may be pleasantly surprised.


Till next time,